Guilherme Paulus: The Brazilian Entrepreneur

Guilherme Paulus is a Brazilian hotelier who runs a branch of GPJ Hotels and Resorts located through out Brazil. In addition, he is also an international entrepreneur known for managing a well known Brazilian tour company,CVC Brasil Operadora e Agencia de Viagens.

As founder and chairman of GPJ Hotels and Resorts, he manages them with a strategy of talking to clients and tourists, both domestic and international in order to find out their needs. His interaction with employees and clients is one of the reasons he has always had a day to day business with GPJ Hotels and Resorts.

With an superb record of being a travel guide, Guilherme always suggests Gramado as one of the top most places for tourists to visit during their stay at GPJ Hotels and Resorts. It is situated along a famously romantic route within the southern state of Rio Grande do Sul in the Serra Gaúcha area. He also adds that Gramado is filled with fun activities like ice skating at the Snowland Snow Park, sailing at Lago Negro and magical pedestrian walks at Minimundo.

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As co-founder of CVC Brasil Operadora e Agencia de Viagens, Guilherme Paulus and his partner Carlos Vicente Cerchiari founded the company in 1972. Four years later, Carlos Vicente Cerchiari decided to venture elsewhere leaving Guilherme Paulus in charge. His supervision and leadership has made CVC Brasil Operadora e Agencia de Viagens to become the largest tour operator in Latin America.

Even with physical stores to support both CVC and GPJ Hotels and Resorts, Guilherme Paulus uses online means as well to close sales or for further research by clients. He exclaims that the use of technology is one of the best ways to serve the needs of customers.

By 2009, a global private equity firm Carlyle group bought a stake in CVC Brasil Operadora e Agencia de Viagens at $420 million at 63.3%. In addition, the 2014 Soccer World Cup hosted in Brazil and 2016 Summer Olympics made a huge influx of visitors. It is no wonder that Guilherme Paulus joined the Forbes list with a net worth of $1.1 billion.

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