Whenever the electioneering period approaches, all the individuals involved in various positions as candidates have pressure to have everything in place. To begin with, this is a very engaging and expensive process, and therefore people seek support from any source whatsoever. In that case, some institutions meet the specific needs of each vying to particular positions. NGP VAN is one such institution that provides voter records and web accommodation specifically for the Democratic Party and their campaigns. Additionally, it gets used by other, not for profit firms that become approved by the Democratic Party. With this institution, people both in political and social capacity use it to fundraise for campaigns, finance compliance in the campaigns, field organization, and digital arrangement as well. In that case, raising money for campaign purposes becomes simplified by NGP VAN which comes as a full package as clients also get digital support depending on their requirements. Some of the most influential individuals who have used this platform comprised of the previous president of the United States Barack Obama during his presidential campaign. Hillary Clinton and Bernie Sanders as well used it in their presidential campaign which is evidence that it is a reliable platform.
Recently, NGP VAN being a digital political software company shocked the world for promoting the LGBTQ community which has been sidelined and denied their patriotic rights for many years. Through the platform, people from all walks of life get an opportunity to exercise their patriotism as no one approaches them directly to discourage them from achieving the same. One of the achievements that the organization takes pride in is hosting a celebration dubbed Day Without a Woman which was meant to celebrate female workers who receive no recognition irrespective of how hard they work. In that case, NGP VAN apart from dealing with political issues, it takes time to advocate for lesser people in the society. Additionally, it promotes the values of equality for all individuals despite the choices they make in life like in the case of sexuality. Through NGA VAN, candidates of political positions get to know better the people they expect to vote for them during elections. In that case, by the end of the day they understand their needs and the issues they face on the ground and therefore get to serve them from an informed point of view. Their campaigns as well get conducted in a way that they relate with the voters like acquaintances other than strangers hence positive impact on both parties.